ERA Real Estate Adds Spanish-Language Coaching Program, Led by President Alex Vidal

ERA Real Estate, a subsidiary of Anywhere Real Estate Inc., expands ERA Coached Up Program with Spanish-language component led by Alex Vidal.

ERA Real Estate, a subsidiary of Anywhere Real Estate Inc., has announced the expansion of its ERA Coached Up Program with the launch of a Spanish-language component. This move allows the ERA® brand to better serve Hispanic agents and communities nationwide. The program enhancement is led by Alex Vidal, president of ERA Real Estate, who recognizes the importance of catering to the growing Hispanic market. Vidal states, "As the Hispanic population continues to grow and make up a significant portion of homeowners and homebuyers, it is crucial for our industry to provide resources and support in their native language. We are excited to launch this new program and provide Spanish-speaking agents with the tools and coaching they need to succeed in the real estate market." The new program will include a variety of coaching sessions and resources, including webinars, one-on-one sessions, and group coaching. It will cover a range of topics such as lead generation, marketing, technology, and personal development. ERA Real Estate's parent company, Anywhere Real Estate Inc., is dedicated to diversity and inclusion within the real estate industry. The addition of a Spanish-language component to their coaching program is just one of the many ways they are working towards this goal. "We are committed to creating a more inclusive and diverse real estate industry, and this new program is a testament to that," says Simon Chen, CEO of Anywhere Real Estate Inc. The expansion of the ERA Coached Up Program is a strategic move that will not only benefit Spanish-speaking agents but also the communities they serve. It will provide agents with the necessary tools to better serve their clients and ultimately contribute to the growth of the Hispanic homeownership rate. Originally reported by